I’m Cindy Crow, owner of Valenza Salon. The name Valenza has great meaning and sentiment for me. Not only is it a gold mining city in Italy where some of my ancestors are from, but my great grandma Genevieve Kalthoff-Valenza also owned her own salon in Beverly Hills in the early 1900’s. My grandma made me a shadow box of her mother in hope that one day I would be able to display the box in my very own salon. I am grateful to be able to share my family with yours.
Our talented and highly-trained staff is ready to provide you with a personalized salon experience. Through the art and science of pure flower and plant essences, we are able to provide our guests with a 97% plant-derived product line for hair care and skin care. Aveda’s products are formulated without parabens, phthalates, and sodium lauryl sulfate. Aveda is certified organic and sources its ingredients from sustainable or renewable plant-based origins, and does not negatively impact the ecosystems from which they are sourced. They call it “soil to bottle.”
I chose Valenza to be a Lifestyle Aveda Salon because my values align with theirs. The more I learned of their honesty, transparency, naturally-derived ingredients and true care for the environment and people, I knew this was who I wanted to partner with. I am very excited for Valenza to be on this journey with Aveda and to have their support.
Our team is proud to welcome you! We are dedicated to producing exceptional results and an unforgettable, warm experience that you can’t find anywhere else. We truly hope you will feel how much love and care has been put into Valenza. Please enjoy your experiences with us!